About Us

Pleased to meet you!

We are Ab Ovo

It is our mission to help supply chain and logistics companies work more efficiently, make better decisions and become resilient. We add value through AI driven transformation & solutions that digitize processes and extract insight from data.

As leaders in mathematical optimization, we have come to rely more and more on Artificial Intelligence because of the value it adds in a world of increasing complexity, uncertainty and change. And to successfully unlock the potential of AI, we know the importance of combining analytical proficiency with in-depth domain expertise.

We love supply chain and logistics and have a deeply rooted connection with the industry. Which is why we recruit both top talent from operational research and mathematics faculties, as well as seasoned domain experts from the field’s leading companies. We typically work in small, autonomous teams empowering them to make decisions swiftly and think and act customer centric. We nurture creative and critical thinking and cherish the devotion and passion of our colleagues.


Despite our global footprint, the port of Rotterdam is our home. Our approach is no-nonsense, hands-on and results oriented. We (1) prove value with rapid prototyping, (2) design sharp algorithms, (3) craft software that does the job, (4) deliver platforms designed to scale and (5) coach organizations to enact change and realize value.

Thanks to the combination of talented colleagues, strong industry ties & down-to-earth approach. Ab Ovo is the right partner for any supply chain and logistics organization ready to harness the power of AI.

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Request a demo

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Shared History

DELMIA Quintiq and Ab Ovo have an extensive shared history. We are both innovative leaders in rail, aviation, maritime, manufacturing, retail, and logistics. Ab Ovo is one of DELMIA Quintiq’s longest-standing and most experienced partners. 

Partner Ecosystem Strengthening the Supply Chain

We believe that the supply chain is a key enabler for business growth. We are open for collaboration with fellow organizations striving for the same ambition to strengthen the supply chain by creating business value with software solutions, industry expertise and advanced analytics.

Whether you are a consultancy or technology company, if you see benefits of joining forces, please contact us.

Industry Recognition

We support our customers in the digital transformation of their business operations. Data driven decision support is our company’s heartbeat and we deliver clarity by digitizing decision processes with extensive supply chain expertise, our smart technology and our skilled analytical team.


Management Team

Edwin Hageman

Edwin Hageman


André Haket

André Haket


Fred Trompert

Fred Trompert


Gerd Jens Schmidt

Gerd Jens Schmidt

Managing Director Germany

Håkan Franzén

Håkan Franzén

Managing Director Nordic

Barbara Roos

Barbara Roos

Managing Director USA

AI Driven Solutions

Work Smart. Make Better Decisions. Be Sustainable
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How can we help you?

We support numerous use cases and deliver clarity by digitizing decision processes with extensive industry expertise, smart technology solutions and our skilled analytical team.